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Video as Corporate Content: Our Top 5 Tips

Video as Corporate Content: Our Top 5 Tips

Get on board with our Top 5 Tips for making the most of video as tantalising, highly effective corporate content.

5 New Technologies Transforming Online Marketing

5 New Technologies Transforming Online Marketing

Technology has taken on an increasingly important role in the marketing sector. New technology wills us to adapt, to evolve, and to take on board new ideas and ways of seeing the world. Essentially, it asks us to change, or risk being left behind.

We present to you the top 5 new technologies transforming online marketing in 2018.

DIY DIGITAL: 7 WAYS TO GREAT INSTAGRAM VIDEOS

DIY DIGITAL: 7 WAYS TO GREAT INSTAGRAM VIDEOS

Whatever your context, one thing’s for certain: you have but a slither-of-a-minute to make a great first impression.

Of course, the same can be said for Instagram vids. Punchy, top shelf content earns you extra followers, bolsters your brand, and increases traffic to your website.

But, hey... not sure how to get there? No worries – we’ve got you covered.

WHY ANIMATION IS GREAT FOR MARKETING AND CORPORATE VIDEOS

WHY ANIMATION IS GREAT FOR MARKETING AND CORPORATE VIDEOS

As every marketer knows, online video is now a vital part of your marketing strategy. Viewers love it – it’s easy to digest, as we process visual information approximately 60,000 times faster than we process written content. But it’s possible to boost your online presence even further by using animated video rather than live action. Here we explain why.

USING A MULTI-PLATFORM SOCIAL STRATEGY WITH VIDEO MARKETING

USING A MULTI-PLATFORM SOCIAL STRATEGY WITH VIDEO MARKETING

Video marketing has grown exponentially over the past few years to the point where today, the average online user watches 16 minutes of video ad content per month! YouTube alone has reported a 100% rise in mobile video consumption each year and a 60% rise in online viewing, while Facebook boasts 100 million hours a day watched by users.

TOP ONLINE VIDEO MARKETING TRENDS IN 2017

TOP ONLINE VIDEO MARKETING TRENDS IN 2017

One-third of all online activity is now spent watching video. This is big news for companies, as it means that video is now one of the most effective ways to reach your target audience. Here we take a look at five of the biggest trends shaping video marketing in 2017.

GET YOUR CORPORATE VIDEO SEEN AND SHARED

GET YOUR CORPORATE VIDEO SEEN AND SHARED

You would have to have been living on another planet for the last couple of years not to have noticed the monumental rise in shared video content online. Since 2014, the number of people viewing videos on YouTube has increased 40 percent year-on-year, while the number of video posts on Facebook has increased 75 percent globally in the same period.