How to Create Great Recruitment Videos
With a new era in public health has arrived a brand new phenomenon.That’s right: a shortage of healthcare workers. But not just any shortage. A critical one at that.In fact, Health Workforce Australia suggests that ...
What Are the Steps in Video Production?
Looking for a business video production partner, animation company, or some top-shelf web video production options in Melbourne and beyond?Maybe you are.But what’s even more likely - if you’re smart - is that first, you ...
Social Media Video Production: A Cheat Sheet for Beginners
We can all agree that social media videos are an essential marketing tool.But how exactly to create them? Video production companies get requests like this every day. “Great social media videos” is even one of ...
How Long Should a Social Media Video Be?
How long should a marketing video on social media video be?It’s the question on everyone’s lips - whether you're new to social media, video production marketing, and digital content or a supremely experienced old-hand.But why? ...
5 Top Tips for Filming and Editing Marketing Videos
If the last two years brought about one thing, it was this: a huge rise in self-shot and self-edited content.We too pivoted. At Pickle Pictures, we helped our incredible base of diverse clients - marketing ...
Different Types of Animation: A Guide
Engaging, cost-effective and easily branded.You got it: Animation is one of the most exciting content formats getting about the marketing landscape in 2022!But did you know there's different types? From 2D to 3D to animated ...
The EOFY Content Questions You Need to be Asking
EOFY can be a time for stress, strain and tax returns.But, plan it properly, and it can also be a time of reflection, revamp and revolution. And no, we're not exaggerating!Come EOFY, many of our ...
3 Creative Ways to Use Up Your Budget at EOFY
It's every marketing department's worst EOFY nightmare: losing - in the following year - that much-needed but severely under-appreciated line of the budget due to underspend.So - what can you do to make sure your ...
3 Content Trends to Watch in 2022
Content trends, by nature, adapt with the needs, conditions and all-round weird nuances of the tims.Having faced huge shifts over the last two years, the video production industry now finds itself at a crossroads. What ...
3 Reasons Why Businesses Should Use Animation
Are you stuck for content ideas and feeling jaded by your socials? Animation is the answer! Supported by Pickle's free tips and tricks, get ready to help boost your engagement, excite prospective clients, and create ...
What is the Difference Between Video and Animation?
Video vs. Animation - what exactly is the difference? In this gem from Pickle's free tips and tricks archive, we explore the strengths of both video and animation, and how you can utilise each to ...
5 Unbreakable Rules For Video Marketing Success
During the pandemic, e-Commerce businesses have added an estimated $318B to the US economy alone (digitalcommerce360.com, 2022).Their secret weapon? Video marketing.According to HubSpot (2022), at online businesses:Up to 86% of marketing professionals say video has ...
4 Reasons Why Social Media Animation Videos Are Effective
Let's be frank: what strategies do you have for increasing following, engagement and brand recall on your social media channels?
4 Ways to Use Animated Videos for Social Media
We get it - you need to build your followers and boost your ROI, fast!
Running some of the most experienced video production and animation studios Melbourne has to offer, don't worry: we've got the answer. ...
What Types of Video Are There?
The verdict is out: video is 2022's most powerful digital marketing trend. But why? We're sure we don't have to spend too much time convincing you. Did you know, for example, that by the end of 2022 ...
3 Content Marketing Trends to Watch in 2022
Looking for content inspiration? We've got your covered! Don't miss these 2022 video and animated content trends, fresh from the strategy of the world's top marketing professionals.
3 Ways To Boost Your Brand Engagement Using Animation
Animation: your new secret weapon when it comes to marketing and brand engagement!Back in 2018, the global market for animation was worth a whopping 259 billion US dollars. That number is expected to grow to ...
How To Optimize Video Content For Mobile Devices: 5 Top Tips
If you knew how to optimize your content for mobile, you’d be happy too!Here’s a crazy statistic for you:There are 5.2 billion individual and unique mobile phone users in the world.That's more than two thirds ...
What Is The Process For Creating Animations?
A still from one of our animation storyboards. We can do the same for you!We love working with our clients - current, loyal, and brand new alike! But like you, we know that engaging video production ...
Storyboards: What They Are, Why They Work, And How To Create A Great One
Looking for just the right sequence of shots for your storyboard? We’re here to help!Would you invest three years in a university degree without assurance you’d ever be able to finish it? Would you pay $1,000 ...